Flexidao

Flexidao initially approached us to create a new website. In our early conversations it became clear that their brand no longer reflected their evolving strategy or ambition. Investing in a website without first addressing the brand would not deliver the impact they were seeking. We realigned the project to begin with brand strategy and positioning, ensuring the foundations for growth were firmly in place.

To truly understand Flexidao’s complex proposition, we were invited to their Barcelona headquarters to run a face-to-face discovery process. That trust allowed us to go deeper, hosting interactive workshops with leadership and key stakeholders to align vision, values, and customer profiles. This shared time created the strategic clarity that guided every creative decision moving forward.

With the strategy set, we translated insight into identity. Working closely with the Flexidao team, we developed a future-focused and agile brand that reflects their innovative approach to clean energy. The new visual system and website deliver clarity, confidence, and flexibility, ensuring the brand can evolve with the business and resonate with a global, sustainability-driven audience.

The impact has been transformative. Post-rebrand, Flexidao secured major partnerships with Microsoft and Google, a clear signal that the new brand and website instilled confidence in industry leaders. The project did more than refresh their image. It gave Flexidao the credibility and clarity to scale, attract world-class partners, and cement their role as an innovator in clean energy.